Gioia
Celebrating la Dolce Vita.
Gioia is a restaurant in Saint-Tropez, South of France, where Italian cuisine meets live performances and DJ sets.
Zigzag developed an identity system inspired by Mediterranean culture, creating a vibrant, sun-filled, and distinctive brand universe.
Applied across all communication touchpoints, the system celebrates a warm and convivial way of life, blending gastronomy and celebration.
Expertises
Art direction
Brand identity
Print and digital communication
Industry
Hospitality
On-site photographs: © Gioia.
